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Recent Episodes
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Welcome To Marcotica Podcast!
Jan 4, 2024 • 3:13
Welcome to Marcotica, a vibrant marketplace where trends are hawked, ideas are bartered, and strategies are spun like silk! I’m your host, Triptika, and I’m here to be your guide through the ever-evolving landscape of marketing and become the ultimate destination for – strategies, trends, success stories, and even ignite…
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Hacking Brains with the Science of Storytelling Part - 1
Feb 15, 2024 • 25:20
In today’s episode, I am exploring the 1st part of Hacking Brains with the Science of Storytelling.storytelling is a potent tool that marketers can leverage to connect emotionally with their audience, differentiate their brand, and drive engagement and loyalty in an increasingly competitive marketplace. How do we leverage this innate…
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Storytelling in the Age of AI: Crafting Tales that Transcend Technology
May 27, 2024 • 33:30
In today’s episode of Marcotica, we delve into the second part of “Storytelling in the Age of AI: Crafting Tales that Transcend Technology.” We explore the profound impact AI has on storytelling and how it can be both a competition and a powerful tool for storytellers. AI’s ability to analyze…
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Impact of Artificial Intelligence (AI) on Marketing
Jun 4, 2024 • 20:53
In this podcast, I dive into the transformative impact of Artificial Intelligence (AI) on marketing. AI empowers marketers to connect with audiences in new ways by analyzing vast amounts of data, predicting trends, and automating tasks. Listeners will learn about the key areas where AI makes a difference, including personalization,…
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Mastering the Micro-Moment in Marketing
Jun 11, 2024 • 32:54
Micro-moment marketing represents a profound shift in how brands engage with consumers. By understanding and capitalizing on the brief, intent-driven interactions that occur throughout the day, businesses can deliver highly relevant and personalized content that meets consumers’ immediate needs. In this episode of Marcotica, I dive deep into the world…
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Technical SEO Basics: From Crawlability, Indexation to Audits
Jun 27, 2024 • 41:39
Technical SEO is a crucial aspect of optimizing your website to improve its visibility and ranking on search engines. It involves enhancing various elements of your website’s technical structure, ensuring that search engines can easily crawl, render, and index your content.To effectively implement technical SEO, it’s essential to follow a…
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